MSP Telephone Systems

James wanted to add a basic phone system with infinite customizability for things like added features and functions or custom call flows. After explaining the value that these could add to the company, Giles gave the go ahead and James began his search for a solution.

While James has vast experience working with raw code, Giles understandably wanted a user-friendly GUI. James looked at half-a-dozen options, but found they tended to be “undermanned and lacking competence in key areas.”

He knew that whatever solution he chose, he would not only have to defend it to Giles, but also to his clients. If you give your customers a subpar solution, they will leave – plain and simple.

In summary, James was looking for:

• Customizability & scalability

• A user-friendly GUI

• A solid solution that he could stand behind

When James contacted Bicom Systems he was immediately taken with Account Manager Kevin Langford’s forthright manner. Far from a novice in the industry, James was looking for someone that would straight talk, take a personal interest in what he was looking for, and cut him a good deal. Kevin delivered on all three.

The Account Manager himself was not the only selling point, though; the products he was offering were the real winners in James’ eyes. PBXware Multi-Tenant is a feature-rich, turnkey telephony platform with unlimited tenants, easy setup, integration, and branding, available in the cloud or on-site. The hosted version of PBXware met James’ requirements of: customizability, scalability, user-friendly GUI, and the reliability he needed to sell with confidence.

James says the top selling points were:

• A Unified Communications desktop and mobile softphone (gloCOM) that integrates natively with PBXware

• A large support team with flexible hours that “knows what they are talking about”

• A built-in billing engine that erases the need for a third party product

• Bicom Systems’ confidence to stand behind their products and their “reassurance that it would work”

What was their favorite feature? gloCOM. James has been using softphones “since the beginning of VoIP” but finds “they always have a problem.” Often times the issue is caused by the interaction between the app and the provider, so he appreciates that gloCOM integrates natively with the rest of the Bicom Systems suite.

gloCOM GO Mobile App is a “huge game changer” for MSP Telephones. James loves the flexibility to “be in the car and pull over to the side of the road and fix stuff from the mobile phone,” for example.

Beyond internal use, MSP Telephones is also able to sell gloCOM to their own customers. For the first time, James has enough confidence in a softphone that he is happy to sell and support it. And it only takes 10 minutes to install gloCOM on a desktop and mobile phone!

But above all, James loves the confidence that Bicom Systems has in the product. He found that some vendors are just trying to sell, unconcerned with whether the product is good or not.

James knows all too well that selling a bad product means the customers will complain to him, not to the vendor. This is not the case with Bicom Systems and James says that “overall, everything within Bicom just works.”